When it comes to selling land, you have to understand that it’s not the same as selling a house. There are many other factors you need to consider and most importantly, you will be selling to an entirely different market. To help you increase your chances of getting a successful land sale, follow our step-by-step guide on how to sell land (with some insider industry advice thrown in).
How To Sell Land - The Right Way
As selling land can be more complex, it’s advised you get as much information as you can before you start. This reduces the risks of you losing money on your sale. Since selling land can be a longer process than selling a house, by making sure you get everything right the first time, you can sell your land in months - rather than years.
You need to be patient when it comes to selling, be aware that there are less buyers for land and most of these buyers will have particular needs for the land they want to buy.
On the flip side, however, when somebody sees your land site as the perfect opportunity they can sometimes move very fast in order to secure it.
Prepare your land for sale
Buyers looking at your land for sale will need plenty of vision and imagination to determine whether your site is the best choice for them.
To help them get a positive vision, take some time to prepare your land for sale. Tend to the grass, remove any rubbish or debris and do any required repairs. If your land makes a good first impression, then more people will be interested in having a second look or putting in an offer.
Once your land is looking clean and clear, take some pictures. Wait for a sunny day to get the best shots. Remember, a beautiful picture of your land can be a powerful promotional tool to attract interested buyers on the internet.
Making some improvements to the land will likely help increase the value of your land too.
Check your paperwork is up-to-date
When you’re planning to sell land, it’s your responsibility to provide all the necessary paperwork and if you’re hoping to manage your own sale, there’s an even greater importance to make sure everything is in order.
Collect all necessary paperwork related to your land, complete any required surveys and check the boundaries of your property. If your land has any planning permission on it, have all the details available for potential buyers.
Decide how you want to sell - independently or with a land agent
You need to determine how you want to sell. By selling independently you are in charge of the entire process, you will have to update your listings, meet with buyers and negotiate prices. With a land agent, they take most of the burden off you and manage the selling.
If you have limited knowledge on land selling or don’t have time to meet with buyers then having a land agent can be a great help. But, just like having an estate agent when selling a house, the land agent will be getting a cut of your sale too. Many homeowners or novice sellers find they’re worth the cost, however.
There are pros and cons of having a land agent, but think about what is the best process for you.
If you want to go with a land agent, do plenty of research and read reviews to find the best person (or company) for you.
Advertise your land for sale
Nowadays, there are many different ways to sell land. You can make listings in newspapers and magazines. Choose publications that are relevant to your listing. For example, if your land is suitable for agriculture, use newspapers and magazines that are read by farmers. This will help your listing be seen by the right people.
You can also advertise on social media. More sellers are using Facebook to extend their reach and get their land seen by potential buyers.
The best way to advertise your land is by using an online listing. By using a site that is used frequently by land buyers you can get your listing seen by the right people. You can also make any updates to your listing easily. It’s the best way to manage your sale when you’re selling land independently.
The Secret To Making Money From Buying Land
You can make a healthy profit from land purchases, as long as you don't make any of the common financial mistakes. Whether you're new to land buying or a seasoned professional, we've created a guide that has all the golden rules you should follow. Download your free copy: